Mt. Tsurugi Annual Grand Ritual【July 17th】

Mt. Tsurugi Autumn Foliage Festival is an annual autumn event held in October on Mt.Tsurugi, a renowned mountain in Tokushima, Shikoku.

From the top of the mountain to Minokoshi, the colorful autumn leaves gradually color the mountain. Unlike artificial gardens, the natural scenery is dynamic and breathtaking. The coloring and atmosphere completely differs depending on the time of day, so there is always something new to discover no matter how many times you see it.

The festival runs for the entire month of October 1st to 31st.
In early October, an opening ceremony with shamisen music and rice cake -throwing may be held in front of the Minokoshi and Mt. Tsurugi Tourist Center.

During the festival period, visitors who spend 1,000 yen or more at participating shops will receive a limited-edition souvenir—available to the first 1,000 people only!
(*Note: Souvenirs vary by shop.)

Come and enjoy the stunning autumn landscapes of Mt. Tsurugi and experience a truly special moment in nature.

Hashikura Temple, located in Miyoshi City, Tokushima Prefecture, is a historic temple of the Shingon sect known for enshrining Konpira Daigongen, the guardian deity of seafarers and travelers. Often referred to as the “Konpira of Shikoku,” it draws many pilgrims and visitors throughout the year. The temple is nestled in the mountains and can be reached by ropeway, offering scenic views along the way.

Every year on April 12 and November 12, a special grand Buddhist ritual known as the "Daihannya Tendo Ceremony" is solemnly held to pray for the fulfillment of the devotees’ wishes. These dates mark the festival days of the temple’s deity.

After the ceremony, the traditional “Fuku Mochi Nage” (lucky rice cake toss) will be held. Participants have a chance to catch rice cakes and win various prizes—a fun and festive way to conclude the day.

Everyone is warmly invited to visit with family and friends to experience this unique cultural and spiritual event in the heart of Shikoku.

For two exciting days, the town of Tsurugi is filled with the vibrant spirit of Awa Odori, one of Tokushima’s most beloved traditions.
Even before the sun sets, you can hear the rhythmic sounds of shamisen, drums, and joyful calls echoing throughout the town—it's clear that the celebration has already begun.

By nightfall, the historic Sadamitsu Chuo Shopping Street, known for its traditional Udatsu-style townscape, transforms into a lively stage of dance.
Food stalls line the streets, and energetic dancers fill the roads, moving in unison to the beat of the music. The sounds of instruments, dancers' chants, and audience applause fill the summer air.

Enjoy an unforgettable evening in Tsurugi—a magical summer night filled with tradition, rhythm, and joy.