Category
Area
Season
Limited-Time Campaign! Save Up to 50%! Campaign Duration: Aug1-31,2025/Dec1,2025-Feb28,2026 Find Out More! Bus Tickets! Nishi-Awa Experiences
Recommended Activities
Products included in the campaign

Hands-on Indigo Dyeing Workshop [Udatsu Street, Tokushima]

Try Tokushima’s traditional indigo dyeing on Udatsu street in Wakimachi, once flourished as the distribution center of indigo plants several hundred years ago. Choose one item from handkerchief, scarf, etc. and dye it as you like.

Price
1,100 yen ～
Time Required
1 h
Application Deadline
By the day before
History
Wakimachi Udatsu Townscape Area
Crafts & Culture
All Seasons
Mima City
Wakimachi Udatsu Townscape Area
Recommended Activities
Products included in the campaign

Make soba noodles from scratch, the traditional way! (Includes lunch with mountain vegetable dishes) [Iya, Tokushima]

A unique lunch experience in Iya! Enjoy Higashi-Iya's traditional soba-making and grind your own buckwheat on a stone mill. Lunch includes other local Iya dishes, such as vegetable and meat tempura. (Lunch without soba-making is also available)

Price
4,500 yen
Time Required
2 h
Application Deadline
By the day before
History
Cuisine
All Seasons
Mt. Tsurugi & Oku-Iya Area
Miyoshi City
Products included in the campaign

Sake Brewing Experience at Historic Miyoshikiku Brewery

Join a guided sake brewery tour at Miyoshikiku, try simple brewing steps, enjoy tastings, and take home a sake bottle with a special tour label you apply yourself.

Price
5,000 yen
Time Required
2h
Application Deadline
7 days before
History
Cuisine
Crafts & Culture
All Seasons
Miyoshi City
Ikeda Town
Recommended Activities
Products included in the campaign

Forest Adventure Iya Valley [Adventure Course] 【Reservations taken up until the day before】

Come for adventure in one of the three top hidden spots in Japan, Iya Valley! Each of the 5 courses offer a challenge for the adventurous, or an easy course for those who just want to enjoy their surroundings. 

Price
4,700 yen ～
Time Required
2h
Application Deadline
By the day before
Oboke Gorge & Iya Area
Adventure
Nature
All Seasons
Oboke Gorge & Iya Area
Miyoshi City

Sightseeing Bus Tour-Oboke & Iya Valley –

This sightseeing bus tour takes you through the breathtaking landscapes of the Oboke and Iya Valley area, including two-star Michelin Green Guide destination Hi-no-Ji Valley and one of Japan’s Three Unusual Bridges, Iya no Kazurabashi.

Price
13,000 yen
Time Required
About 6 hours
Application Deadline
2 days before
Oboke Gorge & Iya Area
Adventure
History
Cuisine
Nature
Spring
Summer
Autumn
Miyoshi City
Oboke Gorge & Iya Area
Products included in the campaign

[Private car included] Tour of Oku-Iya – a thousand years, a hidden hamlet (6 hours)

Visit the highlights of Oku-Iya in this six-hour private tour. Local specialty lunch with Iya soba noodles is included. You'll be in good hands, guided by a local driver who's quite used to the rough mountain roads in Oku-Iya!

Price
38,000 yen～
Time Required
6h
Application Deadline
3 days before
History
Cuisine
Nature
All Seasons
Miyoshi City
Mt. Tsurugi & Oku-Iya Area
Oboke Gorge & Iya Area
Recommended Activities
Products included in the campaign

[Private car included] View the Sea of Clouds!

View the spectacular sea of clouds phenomenon at a local hidden spot with a driver who is familiar with the area. Fear not the mountain roads!

Price
10,000 yen ～
Time Required
1h30min
Application Deadline
3 days before
Nature
Spring
Autumn
Winter
Miyoshi City
Oboke Gorge & Iya Area
Recommended Activities

Mt. Tsurugi Hike – Taxi Plan

This plan offers a taxi service by a local driver to the Tsurugi Mountain Climbing Lift station. Access Mt. Tsurugi without worrying about the mountain roads!

Price
11,850 yen ～
Application Deadline
3 days before
Nature
Spring
Summer
Autumn
Mt. Tsurugi & Oku-Iya Area
Mima City
Miyoshi City
Tsurugi Town
Recommended Activities
Products included in the campaign

Kimono Experience in Udatsu Town ✿ Optional Tea & Sweets [Mima, Wakimachi]

Immerse yourself in traditional Japanese culture in the historic Udatsu townscape of Wakimachi, Mima City. This plan offers a kimono-wearing experience, with an optional tea ceremony accompanied by Japanese sweets. Stroll through the charming streets in traditional attire and capture memorable photos with friends.

Price
4,500yen～
Time Required
About 1 hour (varies depending on the number of people)
Application Deadline
3 days prior to 3:00 p.m.
Wakimachi Udatsu Townscape Area
History
All Seasons
Mima City
Wakimachi Udatsu Townscape Area
Recommended Activities

Hiking at Mt. Tsurugi & the Headwaters

Enjoy a guided hiking tour through the Tsurugi mountain range according to your preferences. As water is abundant in the area, why not enjoy a cup of coffee (or tea, etc.) brewed with clear water directly taken from the headwater?

Price
18,750yen per person (tax included)
Time Required
6h
Application Deadline
3 days prior to 5:00 p.m.
Adventure
Nature
Spring
Summer
Autumn
Mima City
Miyoshi City
Tsurugi Town
Mt. Tsurugi & Oku-Iya Area

Iya Valley Slow Cycling Tour 【Oboke & Iya】

Ride through one of Japan’s Three Hidden Valleys, the Iya Valley, on a stylish British-made folding bicycle, the Brompton. The course takes you past iconic spots such as the Kazurabashi Vine Bridge.

Price
24,750 yen per person
Time Required
7h
Application Deadline
By 17:00, 3 days before the tour
Cycling
Nature
Spring
Summer
Autumn
Miyoshi City
Oboke Gorge & Iya Area
Recommended Activities

【Limited Runs on 10/20 & 10/30】Explore the Hidden Gems of Ōboke and Iya Valley by Vintage Bus～Regular Sightseeing Bus Online Ticket

This sightseeing bus tour takes you through the breathtaking landscapes of the Oboke and Iya Valley area, including two-star Michelin Green Guide destination Hi-no-Ji Valley and one of Japan’s Three Unusual Bridges, Iya no Kazurabashi.

Price
¥13,000
Time Required
About 6 hours
Application Deadline
2 days before
Oboke Gorge & Iya Area
Adventure
History
Cuisine
Nature
Spring
Summer
Autumn
Oboke Gorge & Iya Area
Miyoshi City