Recommended Activities
Products included in the campaign

Hands-on Indigo Dyeing Workshop [Udatsu Street, Tokushima]

Try Tokushima’s traditional indigo dyeing on Udatsu street in Wakimachi, once flourished as the distribution center of indigo plants several hundred years ago. Choose one item from handkerchief, scarf, etc. and dye it as you like.

Price
1,100 yen ~
Time Required
1 h
Application Deadline
By the day before
Crafts & Culture
History
Wakimachi Udatsu Townscape Area
All Seasons
Mima City
Wakimachi Udatsu Townscape Area
Recommended Activities
Products included in the campaign

Make soba noodles from scratch, the traditional way! (Includes lunch with mountain vegetable dishes) [Iya, Tokushima]

A unique lunch experience in Iya! Enjoy Higashi-Iya's traditional soba-making and grind your own buckwheat on a stone mill. Lunch includes other local Iya dishes, such as vegetable and meat tempura. (Lunch without soba-making is also available)

Price
4,500 yen
Time Required
2 h
Application Deadline
By the day before
Cuisine
History
All Seasons
Mt. Tsurugi & Oku-Iya Area
Miyoshi City
Products included in the campaign

Sake Brewing Experience at Historic Miyoshikiku Brewery

Join a guided sake brewery tour at Miyoshikiku, try simple brewing steps, enjoy tastings, and take home a sake bottle with a special tour label you apply yourself.

Price
2,500 yen~
Time Required
1h~2h
Application Deadline
7 days before
History
Cuisine
Crafts & Culture
All Seasons
Ikeda Town
Miyoshi City
Products included in the campaign

Special Stay Plan with All-You-Can-Drink at the Ikeda Night Market [Miyoshi / Ikeda]

Make your nights in Ikeda even more exciting. This stay plan includes a 2-hour all-you-can-drink ticket and a special night-market souvenir, offered in conjunction with the monthly Ikeda Night Market held on the second Sunday. Available only on December 14, 2025, January 11, 2026, and February 8, 2026.

Price
¥10,350~
Application Deadline
3 days before
Cuisine
Winter
Ikeda Town
Miyoshi City
Recommended Activities
Products included in the campaign

Hotel Iya Onsen One-day Onsen Plan (Day-of reservation before 4:00 p.m.)

Enjoy this one-day ticket for entering Iya Onsen, a gorgeous onsen with one of Iya's finest views.

Price
1,900 yen
Application Deadline
By 4:00 p.m. on the same day
Relaxation
Nature
Winter
All Seasons
Miyoshi City
Oboke Gorge & Iya Area
Products included in the campaign

Shin-Iya Onsen Hotel Kazurabashi One-day Onsen Plan (Day-of reservation available, closes 16:00)

Enjoy this one-day ticket for entering Hotel Kazurabashi Onsen, rental towel included. Large bath, open-air bath, and footbath with observatory.

Price
1,200 yen
Application Deadline
Up to the day of the experience
Nature
Winter
All Seasons
Miyoshi City
Oboke Gorge & Iya Area
Recommended Activities
Products included in the campaign

Ikawa Ski Resort Full Day Plan [Includes lift ticket and full rental package]

Enjoy a full day of skiing at Ikawa Ski Kainayama--one of the few ski resorts in Shikoku! Lift tickets and rental equipment are included. Day before reservation possible (closes at noon).

Price
11,300 yen~
Application Deadline
By the day before
Nature
Winter
Miyoshi City
Ikawa Town
Recommended Activities
Products included in the campaign

Kimono Experience in Udatsu Town ✿ Optional Tea & Sweets [Mima, Wakimachi]

Immerse yourself in traditional Japanese culture in the historic Udatsu townscape of Wakimachi, Mima City. This plan offers a kimono-wearing experience, with an optional tea ceremony accompanied by Japanese sweets. Stroll through the charming streets in traditional attire and capture memorable photos with friends.

Price
4,500yen~
Time Required
About 1 hour (varies depending on the number of people)
Application Deadline
3 days prior to 3:00 p.m.
History
Wakimachi Udatsu Townscape Area
All Seasons
Wakimachi Udatsu Townscape Area
Mima City
Recommended Activities
Products included in the campaign

[Private car included] View the Sea of Clouds!

View the spectacular sea of clouds phenomenon at a local hidden spot with a driver who is familiar with the area. Fear not the mountain roads!

Price
10,000 yen ~
Time Required
1h30min
Application Deadline
3 days before
Nature
Spring
Autumn
Winter
Miyoshi City
Oboke Gorge & Iya Area
Products included in the campaign

Iya Vine Bridge Crossing Ticket (Iya, Tokushima) 【Day-of Reservation Available】

This ticket allows you to cross the Iya Vine Bridge (designated as a National Important Tangible Folk Cultural Property), a famous scenic spot in Tokushima.

Price
Adults (13 years old and over):550円、Child (6-12 years):350円
Time Required
15min
Application Deadline
Until 3pm on the day
Adventure
History
Nature
All Seasons
Miyoshi City
Oboke Gorge & Iya Area
Products included in the campaign

[Private car included] Tour of Oku-Iya – a thousand years, a hidden hamlet (6 hours)

Visit the highlights of Oku-Iya in this six-hour private tour. Local specialty lunch with Iya soba noodles is included. You'll be in good hands, guided by a local driver who's quite used to the rough mountain roads in Oku-Iya!

Price
38,000 yen~
Time Required
6h
Application Deadline
3 days before
Cuisine
History
Nature
All Seasons
Miyoshi City
Mt. Tsurugi & Oku-Iya Area
Oboke Gorge & Iya Area
Products included in the campaign

Sightseeing Bus Tour-Oboke & Iya Valley –

This sightseeing bus tour takes you through the breathtaking landscapes of the Oboke and Iya Valley area, including two-star Michelin Green Guide destination Hi-no-Ji Valley and one of Japan’s Three Unusual Bridges, Iya no Kazurabashi.

Price
13,000 yen
Time Required
About 6 hours
Application Deadline
2 days before
Oboke Gorge & Iya Area
Nature
Adventure
Cuisine
History
Spring
Summer
Autumn
Miyoshi City
Oboke Gorge & Iya Area